Market Mapping in VC

The Early - 7th Edition

Hi all! Hope everyone’s had a great start to the week 😊 As always, thank you all for following and for checking out our job board!

💹 Here’s what we have for today:

P.S. Congrats to Kim for winning the gift card challenge! 🙂

New VC Roles This Week 💫 

Internships 🤓 
Analyst Roles 😍 
Associate/Senior Associate 😄 
Operational Roles 🤠 

Roles Still Open From Last Week 🏃‍♀️ 

❗️ Note that many VC roles are posted without application deadlines and filled on a rolling basis - if you see one you like, I’d recommend applying within a week, or as soon as possible!

Market Mapping: Software for Hardware Design Blog 🤖 

I’ve gotten a few questions about how to map out markets as an investor, and wanted to share a blog that I recently co-authored, focused on the software for hardware design market.

Today, hardware is still being designed using inefficient, bulky tools that are >20 years old - interestingly, the space hasn’t seen the same innovation as the software development industry. Our team is convinced that the hardware design space is ready for a new wave of tools, and decided to write a piece to map out the market. 🚀 

The market mapping process includes:

1) Identifying a specific trend in an investable area for our firm. This usually starts by identifying a $5B+ market with significant pain points and customers asking for new solutions.

2) Speaking with experts in the space to better understand existing pain points and opportunity areas. In this case, we spoke with tons of hardware designers, supply chain leads, and engineers.

3) Familiarizing ourselves with the capabilities of existing solutions and where they’re falling short.  

4) Identifying as many startups as we can find that are tackling the space in a new way and solving the pain points we identified earlier.

5) Segmenting the landscape of existing startups based on their technology, approach, specific use cases, etc. In this case, we segmented the market based on each startup’s place in the hardware design value chain.

6) Identifying startups whose missions and approaches align with our investment thesis in the space to consider as potential investments.

I’m considering writing a more in-depth piece on this in a future post - is this something you’d be interested in? Let me know below 🙂 

This Week: Interview with Ryan Chandra👏 

I’m so excited to announce our guest for Episode #2 of the Early interview series! 🎉 I’ll be chatting with my friend Ryan Chandra, a fellow Cardinal alum and early-career VC at Accenture Ventures. Ryan graduated from Stanford in 2021, and began his career as a consultant at Accenture. He later transitioned to a VC role within Accenture’s venture arm. He’s one of <10 members of Accenture’s investments team - out of 100k total Accenture employees! 😱 

A background on the Early interview series: I’ll be hosting guests to talk through career learnings & their experiences breaking into roles such as VC, product, startups, and beyond 🤩 I’ll be sharing written highlights from these interviews via this newsletter, and will also upload the full conversations to YouTube 🙂 

We have upcoming guests from the Westly Group, Accenture, and more! 🙌 

Poll: Submit a Question for Ryan 💭 

Ask Ryan a Question

Curious about life at Accenture? Transitioning from consulting to VC? Ask Ryan a question here!

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ICYMI: Last Week’s Interview w/ Sammie Hasen 👈️ 

Last week, I chatted with Sammie Hasen (VC @ TechNexus) about founding a company in college, working at Goldman Sachs, and her day-to-day as an early-career VC.

Read key takeaways from our full conversation here, or watch the recording 🙂 

Resources 📝 

  • Check out Soapbox, one of my favorite newsletters focused on career, culture, and capital 🙌 

  • Also check out NextGen’s newsletter, geared towards the next generation of leaders in venture capital 💪 

Refer a Friend 👭 

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Say Hi! 👋 

And that’s all for this week! You can find me on LinkedIn, Instagram, and X. As always, feel free to reach out to [email protected] with any questions and/or feedback. I’d love to hear from you!🙂 

-Mic

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